About Fearless K9 Concepts

Who runs it

The trainer introduces himself only by first name: "Hello! I'm Mark, your dedicated dog trainer." He states five years of experience "in working with dogs of all breeds and temperaments" with "an emphasis on Behavior Modification", says he came to the work through training his own dog, and describes his education as "a variety of mentorships and courses from world renowned trainers".

How they train

The position is stated twice and without hedging. The business says "we specialize in transforming your dog into a fearless savant through our Force-Free, Positive Reinforcement training techniques", and: "We are committed to a training philosophy that excludes the use of Prong Collars, E-Collars, or any other aversive techniques intended to induce discomfort for obedience." The stated aim is trust, cooperation and confidence rather than compliance.

Where they work

The published service area is wide for a solo trainer and crosses two state lines. In Northern Virginia: Loudoun, Clarke, Prince William and Fairfax Counties, with Ashburn, Aldie, Sterling, Leesburg, Winchester, Haymarket, Purcellville, Fairfax, Herndon, Berryville, Front Royal, Gainesville and Manassas named. In West Virginia: Berkeley Springs, Charles Town, Martinsburg, Ranson and Harpers Ferry. In Maryland: Hagerstown, Frederick, Germantown, Point of Rocks and Brunswick. The site notes travel time may be charged depending on location.

How to start

An inquiry form, with a stated 48-hour response. The site asks for a description of the challenges you face and your goals up front, to guide the consultation.